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A couple of days ago I was over at CourtneyTuttle.com and saw that he was having a very generous contest where you tell him a little about your site and then he will choose a winner and give them a free review. I thought I’d give it a shot, and I was very surprised when I went back to Court’s blog the next day and saw that I’d won! Click to read the review.
I had noticed (and am still noticing) a great increase in traffic. The RSS subscribers count is already going up, but in the next few days I’m sure it’ll be even better. But not only am I getting traffic and subscribers from the review, I’m getting exposure. Having people know who you are and have a positive impression of you is very important if you hope to get anywhere.
The point of this post is to tell you that it is important to have your site reviewed. Most of the time you’re going to have to pay for it, and I just got very lucky with Court’s extreme kindness. But even when you do have to pay, it’s worth it. Reviews of your site not only have your traffic shoot way up, but the advertising lasts forever (unlike a monthly link, etc.) and people feel like they know you more than if you purchased a banner in a sidebar. People will have more of a lasting impression of your website and feel like can trust you.
If you’re brand new at blogging and can’t yet afford reviews, try some type of program like ReviewBack. You have to review another site in return, and you can’t be too sure on how good the quality of the review will be, but it’s free!
Or, to spin it around a little, OFFER A FREE REVIEW ON YOUR BLOG JUST LIKE COURT DID. Not only are you helping out someone who needs it, but you will get exposure for your generosity and your readers will really appreciate your kindness.
All in all, having your site reviewed (and writing reviews for others) is very important. The advertising that comes in a review is much, much more than a banner or a link in a sidebar that lasts a couple months. The review physically lasts forever, and it will also have a lasting impression on those who read it. People will feel like they know you more and will be much more compelled to become a subscriber or daily reader. So make reviews one of your top priorities, and good luck. 
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I actually found your site, because of court tuttle’s review. I can see why he picked your site, great job.
That’s so cool that you won! It’s funny because I subscribed to Courtney’s site and your site way before the contest. Ya’ll both have supplied me with a wealth of blogging knowledge. Thanks so much!
Thank you!