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Maintain A Site For A Month And Sell It For Thousands

December 4, 2007

Make money during christmas blogging
Photography by: krisdecurtis.

I recently read a great post over at BloggingFingers.com, challenging you to build a niche site in December and sell it in January. Before you snort and dismiss this idea as impossible, let’s look it over first.The main idea is to buy a domain and start a site (which will cost you less than ten dollars if you already have hosting) and then promote affiliate products on it. Since it’s December, now is the time of the year where people will be buying gifts and spending the most money – why not take advantage of that? As a blogger, you can easily start a site and begin making money off of people’s Christmas shopping!

For example, your niche site could promote books, acne cleansers, or even Samsung HDTVs. You could use Amazon.com and do so; for you receive a percentage of each sale that you help bring about. To profit the most, you’re going to want to promote items that are in demand and relatively expensive so you get high commissions – items that you know people will buy or that will be easy to promote so you’ll get more money.

To get traffic you can link to your niche site from your other blogs, use StumbleUpon.com and other social media, put keywords to good use and get search engine traffic, and implement article marketing. As the visitors flow in, some of them are bound to purchase an item from your site and viola, you’ve just earned yourself some money.

Since blogs usually sell for 10x their monthly income, if you just make $100 you can probably sell the blog for a thousand – and if you’re smart and know what you’re doing, you can make plenty more than that.

Some have questioned the ethics of using this method to make money online, but personally I see nothing wrong with it. Yes, you are basically inflating a site’s price, but this is the online world. If a buyer is satisfied with the site’s young age or does not do much research on it before purchasing, that is their problem. We’re all trying to make money online here, aren’t we? Building a quick-sell niche site isn’t unethical – I think it’s genius.

Of course, running a blog for just one month and then getting a couple thousand dollars from it isn’t a task for the beginner. You will need to know what you’re doing so you can choose the right products that will sell well, sufficiently promote the site, draw in buyers to the affiliate products you chose to sell, and then be able to sell the site itself successfully.

However, if you think you can make success out of this, go ahead and do it – see and comment the Blogging Fingers original post to get a full grasp on this tactic and to let Matt know you’re in on his challenge. It’s $10 you’ll be spending to start this project, and you could come out with thousands. Either way, you can make your $10 back through the affiliate sales alone. A month’s time and $10 is definitely worth it, so give it a shot!

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15 Responses to “Maintain A Site For A Month And Sell It For Thousands”

  1. Matt Jones on December 4th, 2007 5:34 am

    Hey Tay… now the pressure is really on for me to succeed with this! I agree, it isn’t unethical as long as no lies are told.

  2. Tay on December 4th, 2007 4:57 pm


    I know you can do it! Like you said, the holidays are a great time. If you implement a lot of different techniques to driving traffic to your site, you can make a lot more per day – and you won’t have trouble selling. I’ll definitely keep an eye on your progress. Thanks! :)

  3. Steven Snell on December 4th, 2007 6:52 pm

    This time of year is definitely a great chance to make money online. But if I’m buying a website right after Christmas I’m going to take that into consideration if most of the revenue seems to be related to the season. I would think that might lower the x of monthly income that I was willing to pay. Would you agree? Still, Matt’s right, the opportunity is there.

  4. Erik Karey on December 4th, 2007 7:11 pm

    Matt’s challenge at the end of his post about this made me go for it and start my own affiliate store and I’m going to sell it off right after the new year for as much profit as possible. I’ll be posting about it tomorrow on my blog.

  5. Tay on December 4th, 2007 9:51 pm


    The idea is to buy a website at around beginning of December, not after Christmas. That way you can direct people to your site and they’ll be more likely to buy because of the holidays – they’ll be getting others Christmas presents. That way you can cash in on everyone’s Christmas shopping all throughout the month, and sell the site in January.


    That’s great and I wish you the best of luck! Matt’s challenge definitely has a lot of earning potential, and you’ll definitely make back the money you spent on the domain at least – you’ll have the money from the affiliate sales and then the money from selling the site too. Good luck! :)

  6. Steven Snell on December 4th, 2007 9:58 pm

    I understand that part, sorry I wasn’t clear. I’m talking about when you go to sell in January. From the perspective of a potential buyer I would factor in higher than normal earnings when deciding how much to bid on a site.

  7. Tay on December 5th, 2007 1:14 am


    I understand your point now. Yes, if I were a buyer I would do my research and realize how young the site is and that the earnings are at their peak because of the season, and I would deduct that usually the site would make a lot less.

    However, I don’t believe it’s necessary to state the site’s age (and the sole point of its creation) when you’re trying to sell it, UNLESS you are asked – because there is no excuse for blatant lying and that’s not acceptable. But if a buyer were still interested in a site despite its age and the holidays, then I’d find nothing wrong with selling it to them at the regular 10x price.

    And even if the buyer does decide that the site isn’t worth as much because of its young age and the fact that the earnings are peaking during the holidays, you’ll still be making plenty more money than you invested, so I still think it’s worth a shot. :)

  8. CostaRicaRealEstateEarvin on December 5th, 2007 4:37 am

    Thanks for the list. Now I have a new idea how to make money. But what’s the real idea? before or after December?

  9. Steven Snell on December 5th, 2007 6:48 pm

    Hi Tay,
    I agree. I certainly don’t see anything unethical with it. Your last point is very true, you would still have the income that you’ve earned before selling the site. It is definitely a good opportunity, I just wouldn’t be surprised if the selling price came in a little lower than normal based on the circumstances, but you never know. I’ve been surprised by some other high figures recently.

  10. Tay on December 7th, 2007 12:05 am

    @CostaRica – You have to start the site at the beginning of December (around this time or sooner would be good). Basically, you are promoting products and items on the site, any kind of items of your choosing. Whenever someone buys one of the items, you get a cut of the price since you’re a referral. Since it’s around Christmas time, people buy a lot more than usual – this time of year is always the best.

    To make money, the site needs to be up and promoted weeks before Christmas, at Christmas, and even maybe a little while afterward to fully make income from all those sales. Then in January, you can sell the site if you like. Good luck. :)

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  12. Emma on December 12th, 2007 3:05 am

    Wow,what a smart idea. I wish I would of read this post earlier.

  13. Commodity Trader on January 9th, 2008 8:01 am

    Actually I’m wondering what a good price for a website is. Some maintenance and SEO should definitly add to the value as a marketing tool.

  14. Tay on January 9th, 2008 10:27 pm

    @Commodity Trader,

    To determine the price of a site, dozens of variables would have to be figured in – as well as thinking of how valuable the site is to someone who’s interested in purchasing it. Some important figures would be, like you said, SEO and search engine positions, quality content, nice traffic, backlinks, site age, brand, and many more things.

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